Shopify vs WordPress.org: Which is Best?


Best Value: Shopify

On paper, WordpPess.org seems to be the best value for money, as you can download the software completely free. With Shopify, however, you’ll set you back at least £19 a month on the basic plan, and £49 on the standard plan. We all know that every penny counts for small businesses.

But don’t let the “free” element of WordPress.org fool you. Although the platform itself is free, as are the WooCommerce plugins required to set up an online store, the costs do start to add up.

This is because WordPress.org is self-hosted, which means you need to buy a domain name and hosting provider. Without a hosting provider, customers won’t be able to use your website, so it’s essential.

You’ll also need to consider the cost of any store extensions you’re installing so you can sell to your customers. These include payments, shipping and store management. Each of these can set you back between £0 and £275 a year.

In contrast, Shopify hosts itself and includes a range of built-in selling features, apps, and extensions on all of its plans. Without the need to buy add-ons, and the unpredictability of hosting providers raising prices, you can save a lot of money.

Shopify Pricing and Plans

e-commerce plan

e-commerce plan

e-commerce plan

price

$29 (~£21) per month

price

$79 (~£58) per month

price

$299 (~£220) per month

Main features of the plan

Main features of the plan

Professional reporting and analysis
5 staff accounts
Online credit rate: 1.9% + 20p

Main features of the plan

Shopifywhile not the cheapest e-commerce platform on the market, certainly lives up to the “you get what you pay for” claim.

it provides Five plans for businessalthough we won’t go into the details of the Enterprise plan as it’s only available for larger businesses.

Its other plans are suitable for businesses of all sizes, from micro to mid-sized.they include Starter plans are £5 a month, basic £19 a month, standard £49 a month and premium £259 a month.

It also offers a 14-day free trial, so you can try any of its plans to see if it suits your needs. However, keep in mind that you will not be able to sell on the platform until you choose a paid plan.

You can also save money by purchasing the plan annually instead of paying monthly—Shopify will give you a 10% discount on any plan purchased annually.

Getting Started with Shopify – £5 per month

Shopify’s Starter Plan Very affordable, but also very limited. It is primarily designed for businesses looking to sell through social media. It allows users without a website to sell products on social platforms, email and Whatsapp.

However, it does have a limited shelf life, and as your brand grows, so will the importance of creating a website for your business. Once you need to create a website, you will need to upgrade your Shopify plan.

Basic Shopify – £19 per month

Shopify’s basic plan isn’t one of the cheapest starter ecommerce plans on the market, but it has some great selling features that make it perfect for businesses just getting started in ecommerce.

You get 24/7 customer support, multiple sales channels, and gift cards—some of which aren’t available on other platforms’ basic plans. None of these are in WordPress.org’s plans.

Standard Shopify Plan – £49 per month

At £49 per month, Shopify’s standard plan is quite expensive, especially when you compare it to free platforms like WordPress.org (even for the cost of hosting providers).

However, the features you get in this plan make it a great option for those businesses running a busy e-commerce business. You have access for up to five employees, which means multiple users can make changes and update pages as needed.

Unlike the basic plan, you also get access to ecommerce automation. This will allow you to manage your workflow and simplify manual tasks that can take up your valuable time.

Premium Shopify Plan – £259 per month

This is where things get expensive, but for good reason. Shopify’s premium plan is for ecommerce businesses looking to scale. Often, these businesses need access to in-depth reports and analytics to make important decisions around inventory, product reordering and expansion.

With Shopify’s Premium plan, users can access real-time reporting and custom pricing by market (for internationalization).

To learn more about Shopify pricing and plans, visit our dedicated Shopify pricing page.


WordPress.org pricing and plans

Both WordPress.org and Woocommerce (the required ecommerce plugin) are completely free to download, which makes them instantly cheaper than Shopify’s basic plan.

But that doesn’t mean there aren’t any cost factors involved. To get your ecommerce store up and running, you need:

  • Pay for hosting – Since WordPress.org is self-hosted, it is your responsibility to set up hosting for your website. Prices range from £2 to £400, depending on the size of your online store and whether you choose shared, VPS or dedicated hosting. Bluehost is our answer to any Businesses that need hosting. To learn more, read our in-depth Bluehost review.
  • Pay for a domain name – You need to buy a website name before you can set up your store. This can set you back between £7 and £12 a year. blue host and go daddy Both offer affordable domain plans.
  • Buy SSL certificate – This is required for the secure transfer of customer data (such as card information, passwords and usernames) and costs a minimum of £10.50 per month

There are other costs to consider: the price of extensions (add-ons) for marketing, payments, shopping and store management, all of which could set you back between £0 and £270 a year.

To learn more about what a WordPress site will disappoint you, visit our WordPress site costs page.

Shopify vs WordPress.org: Which has the best free plan?

Technically, WordPress.org has the best free plan because it offers free access to the platform. However, to make your ecommerce site fully functional, you need to pay for hosting, domain, and SSL.

Shopify may not offer a free plan, but it allows its users to try the product for free for 14 days.

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