As Nigerians we love food and there is nothing more exciting than running a food blog in Nigeria.
First, you talk about food – undoubtedly one of the favorite topics of Nigerians – and then probably make a living out of it.
What’s more, you can further amplify your easy food blogging earnings by betting on your favorite team on Bet9ja (click here to view How to get a bet9ja old phone)
Well, if it’s the year 2000, all it takes is a domain name and a ton of mouth-watering recipes to make your food blog a success.
But these days, the digital space has changed dramatically, and there is fierce competition even in the food space.
In this guide, we’ll introduce you to the definitive guide to getting your food blog up and running—yes, these tested and proven techniques require minimal technical expertise.
Who said you need a Ph.D. Becoming a successful food blogger in the food and nutrition space?
Choose your blogging platform
Great, the first step to setup is choosing a blogging platform for your food blog.
A blogging platform is nothing more than the software you use to make and publish your blog. Your choice of blogging platform can affect your blog layout and final design.
For many, WordPress is the most popular. WordPress powers an estimated 35% of all websites on the Internet today. Specifically, more than 600 million websites use WordPress.
There’s nothing wrong with this craze for WordPress, as flexibility, rich plugins, user-friendliness, and open source make WordPress almost irresistible.
Many people ask why they should pay for web hosting with providers like Blue Host when there are tons of free options out there. Well, the answer is simple: your sanity.
Assuming you don’t want to lose your mind over a crashing website, you should opt for paid hosting.
On the other hand, if you don’t mind waking up one beautiful morning to find that your beloved food blog is gone forever, go for free hosting.
Another reason why we highly recommend using a paid blogging platform for your food blog is that you have the most control (in terms of customization options) over your food blog, from configuration to branding.
Get your content on that beautiful blog
Well, let’s agree that I’ve been bombarding you with some technical terms that you may not like very much. Now it’s time to talk about something you really love: food blogging.
By now, your website is ready to be spruced up with the right content. Some Nigerian food bloggers like to keep only local recipes.
Still, if you have broader plans for monetizing your food blog, you might consider pages like “Contact Me,” “About Me,” or even a page dedicated to selling recipes.
Let’s talk about the traditional “contact me” and “about me” pages your food blog should have.
As you can easily tell from the name, About Me is the destination to introduce you, your career and your family to your potential audience.
About Me can also be decorated with letters from your culinary journey. Make sure to add your social media profiles (as links) so your friendship with your readers can extend from your blog to sites like Facebook, Twitter, and Instagram.
This way, your audience can connect with you in a wider range of ways, and you can stay relevant.
Contacting me can be as simple as embedding a facility where your readers can easily send you messages. The contact form will do the trick.
If you’re using a web host like Bluehost, WPForms comes preloaded with a contact, and it won’t take your visitors more than 6 minutes to fill out their information.
publish your blog post
You can add more pages to your food blog menu as needed. Publishing a blog is very easy if you are using WordPress.
Go to the dashboard, click “Add New Post” and you can quickly add text content, images or videos.
Once you’re done, you can preview the blog post to get a good idea of how your visitors will view it. If some revisions are needed, you can go back and tweak it, or if you’re happy with what you see, you can just post.
Remember, a recipe doesn’t work just because it’s delicious or great. Your blog needs to be properly formatted to attract readers.
This will involve utilizing high-resolution images as your visuals, giving blog titles catchy headlines, and yes, staying true to your style.
Choose your style and make a blog that truly reflects your voice. Readers generally appreciate food blogs that are presented in a fun, casual and interactive manner.
Promote Your Food Blog and Integrate SEO
Come on, the job isn’t quite done yet. Many food bloggers believe that choosing a good web host and putting out great recipes on their blog is the end of the job. Do not!
Blogs don’t sell themselves—at least not when there are an estimated 1.4 billion websites worldwide in 2022.
Fear not; it’s still quite possible to get a lot of eyeballs on your food blog if you promote it well.
The good news is that there are many amenities to promote your food blog without taking a mortgage on your home. You can take advantage of search engine optimization (SEO), email marketing, and social media marketing.
With SEO, you can strategically optimize your content using the keywords your potential audience is querying on search engines. This way, your content will appear on such search engine result pages.